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Bangle Utsav

Uploaded on Apr 17, 2017

Brand : Senco Gold Jewellers | Product Group : Jewellery | Name of Agency : Ogilvy | Concept Note : Set against the backdrop of an urban, upper-middle-class home, the Senco Gold and Diamonds TVC narrates the story of a conservative Bengali mother who, through the act of giving a bangle to her non-Bengali daughter-in-law, comes to terms with her son’s marital life and eventually accepts his wife as a part of her family.  | City of Agency : Kolkata | Country of Agency : India | Client : Senco Jewellers | Work type : Client work | Date of publication / release : Apr 17, 2017 | Additional credits : Creative Team: Sumanto Chattopadhyay, Sujoy Roy, Gour Mukherjee, Partha Pal, Dhruv Mukherjee, Arindam Lahiri & Prasenjit Bera Account Management Team: VR Rajesh, Suvadip Ghosh Mazumdar, Koyel Mukherjea & Priyanka Ghoshal Production House: For Films Pvt. Ltd. Director: Aditya Vikram Sengupta Producer: Jonaki Bhattacharya & Vikram Mohinta | Views : 2102