No test driving the Volkswagen Polo

German engineering is well-suited for India, if one were to go by the campaign for Polo, Volkswagen's first hatchback in the Indian market. With prices starting at Rs 4.5 lakh, the car is expected to compete against similar... read more
Is the Auction Model for Network Ads Viable?

Google TV has been using an auction model for its advertisers since the media channel existed... read more

Is the Auction Model for Network Ads Viable?

Google TV has been using an auction model for its advertisers since the media channel existed... read more

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Google TV has been using an auction model for its advertisers since the media channel existed, to what their representatives say has been rousing success (Google does not release sales information for the service, but they also intend to keep using the model for the foreseeable future, which is a pretty good indicator)....read more