CASE STUDIES

• Word of mouthshut.com
• Easy Bill: Beating the queues
• E-marketing: Netting the consumer
• Baazee.com: Under the hammer and over the moon
• Jobsahead.com: Getting the right fit
• Net4Barter: Reinventing an age old practice
• Mobile marketing: Birth of a new medium
• naukri.com: Putting square pegs in square holes
• Spice Telecom: Wireless for growth
• IndiaMART: Opening doors to the Indian market
• Mediaturf: Blazing a trail in online advertising
• Contests2win.com: Games that people play
• WorldSpace: Winning markets for digital radio
• eIndiatourism: Moving with the times
• Brand launch on the web: The ZOD! experience