Digital Interviews

Sandeep Bhushan

Sandeep Bhushan,

(Director, Facebook India and South Asia)

Today, consumers demand the utmost convenience while transacting and could abandon their purchase journeys at the slightest discomfort. This consumer drop-off from the purchase journey is referred to as 'Friction'. Facebook announced the release of its 'Zero Friction Future' report, put together by KPMG, which aims to define, understand and solve friction in purchase journeys to unlock new avenues for business growth. Read more

Shankar Nath & Jaskaran Singh Kapany

Shankar Nath & Jaskaran Singh Kapany

Paytm

"Cricket is now almost a medium for us": Paytm's marketing bosses Read more

Chanpreet Arora (Left) & Samira Kanwar

Chanpreet Arora (Left) & Samira Kanwar

VICE India

"India is a massive priority market and core to the future of VICE," Chanpreet Arora, VICE India CEO Read more

Vikram Mehra

Vikram Mehra

Managing director, Saregama India

"Consumers wanted a lean-back experience": Saregama's Vikram Mehra on Carvaan Read more

Partho Dasgupta

Partho Dasgupta

CEO, BARC India

"Achieving consensus is the biggest challenge for EKAM": Partho Dasgupta, BARC India Read more

Vikram Bhatt

Vikram Bhatt

Filmmaker

"The Indian OTT industry has taken the audience for a ride": Vikram Bhatt Read more

Vishnu Mohta

Vishnu Mohta

Executive director - SVF and co-founder, Hoichoi

"This is no experiment; it's serious business": Hoichoi co-founder Vishnu Mohta Read more

Siddharth Varadarajan

Siddharth Varadarajan

Founding Editor, The Wire

"We want to push the boundaries of good journalism": Siddharth Varadarajan, Founding Editor, The Wire Read more

Gautam Sinha

Gautam Sinha

CEO, Times Internet

"The biggest challenge is monetisation": Gautam Sinha, CEO, Times Internet Read more