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Facebook, the marketers' go-to place for social marketing, has said that it will simplify the platform's advertising formats that include at least 27 ways through which advertisers can promote their brands. The big change is that over the next six months, all the ad formats on Facebook will have a social context.
"Marketing should be simple. Marketers of all sizes should be able to give Facebook their business goals, and Facebook will generate the right combination of products to help them achieve it," the company said in a recent blog post.
Of the 25 most viewed handsets in India, 13 were from Indian players as compared to 12 from global brands.
Jobswitch has now become a standalone job portal for the advertising, media and marketing professionals in the APAC region.
The digital ad network has appointed Ratnakar Bharti as GM and sales head, India. Also, it has got on board Sandeep Sabharwal as global head, delivery and publisher relationships.
Marcel Fenez, the global entertainment and media leader, PWC provides strategic business advice to media companies, specifically on market entry
Category: Digital
Category: Digital
