Do you know the name of the sound engineer who worked on Cadbury's award-winning Shubharambh campaign? Or the set designer who worked on Vodafone's Zoozoo films? How about the casting director of Lifebuoy's famous Gondappa ad?
Here's a fourth question: What if you had access to an online platform on which you could not only find the answers to such questions but also display each and every piece of work you have ever created, or helped create, for a brand?
Marcel Fenez, the global entertainment and media leader, PWC provides strategic business advice to media companies, specifically on market entry