Digital

Carrier Midea India assigns digital duties to Bottle Openers

The mandate covers overall digital and social strategy, media planning and buying. The account was earlier with DDB Mudra. Read more

Amazons Kirti Varun to head ShopX product management function

Amazon's Kirti Varun to head ShopX product management function

afaqs! news bureau | April 18, 2017

He joins ShopX as vice president, product management. Read more

This basketball teams social media experience holds promise for Indian leagues

This basketball team's social media experience holds promise for Indian leagues

afaqs! news bureau | April 20, 2017

Here is an example of how teams can urge their fans to turn up in the park. Read more

When Tata Sky attempted a musical online activation

When Tata Sky attempted a 'musical online activation'...

afaqs! news bureau | November 03, 2016

The idea was to promote Tata Sky Music+, a music video destination on TV, launched in partnership with Hungama. A look at the brand's recent digital-led effort titled #MyKindOfMusic. Read more

Deepak Abbot joins Paytm as SVP - Growth Marketing

Deepak Abbot joins Paytm as SVP - Growth Marketing

afaqs! news bureau | November 03, 2016

Abbot had recently quit Times Internet as the head of mobile growth. Read more

Parminder Singh quits Twitter as MD-Southeast Asia India and MENA

Parminder Singh quits Twitter as MD-Southeast Asia, India and MENA

afaqs! news bureau | November 03, 2016

This follows close on the heels of the resignation of Twitter India MD Rishi Jaitly. Read more

Love Laugh Cry Wow and Buy Facebook Awards 2017 is all about the work that moved people

Love, Laugh, Cry, Wow and Buy: Facebook Awards 2017 is all about the work that moved people!

Diksha Seth & Rumani Arora | April 17, 2017

The 2017 Facebook Awards is looking to honour and celebrate some of the best creative campaigns on Facebook and Instagram that moved people and helped businesses grow. Read more

FIR against ScoopWhoops Suparn Pandey filed

FIR against ScoopWhoop's Suparn Pandey filed

afaqs! news bureau | April 13, 2017

The co-founder and managing editor of ScoopWhoop has been accused of sexual harassment by a former employee. Read more

Do aggregators help or hurt web publishers

Do aggregators help or hurt web publishers?

Ashwini Gangal | April 12, 2017

We got a few experts in the space to share their views. Read more

Arr233 ropes in Jaideep Singh as Director

Arré ropes in Jaideep Singh as Director

afaqs! news bureau | April 12, 2017

Singh will be part of the management team and will help guide the platform's monetisation drive/strategy, launch Arré's music vertical and contribute his experience towards expanding other content verticals as well. Read more

Twitter Introduces Custom Hearts on Live Video

Twitter Introduces Custom Hearts on Live Video

afaqs! news bureau | April 11, 2017

Custom hearts are a new way for brands to amplify their campaign through live video. Read more

Grain  Bagel appoints Aflatoon Digital as its digital agency

Grain & Bagel appoints Aflatoon Digital as its digital agency

afaqs! news bureau | April 10, 2017

The agency will be handling the entire social media mandate for the cafe brand. Read more

Behind the rosy PR stories survival is really tough for everybody Archana Anand Zee Digital

"Behind the rosy PR stories, survival is really tough for everybody": Archana Anand, Zee Digital

Anirban Roy Choudhury | April 04, 2017

That's what Archana Anand, head of digital-India, Z5 business and Zee Digital, says about online video business in India. Read more

Motherhood has no gender says PG in new Vicks ad

Motherhood has no gender, says P&G in new Vicks ad

Ashee Sharma | April 03, 2017

Created by Publicis Singapore, the three-and-a-half-minute-long ad has become quite popular on social media. Read more