Celebrating 17th Anniversary

Digital

Nineteen websites are winners at first Digipub Awards for online publishers

The Awards seek to reward inspiring initiatives by websites in English and Indian languages. Read more

What is Tata CLiQs Social Media Manager doing in a film about Uber

What is Tata CLiQ's Social Media Manager doing in a film about Uber?

Suraj Ramnath | September 19, 2017

We spoke to Tata CLiQ's Ruchir Falodia and Sanjay Gupta, head of marketing, Uber India, to find out. Read more

Digital will account for 30 of ad spends by 2020 Shripad Kulkarni

"Digital will account for 30% of ad spends by 2020" Shripad Kulkarni

afaqs! news bureau | September 20, 2017

Few days ahead of AAAI's workshop, we caught up with Shripad Kulkarni, managing director, Vizeum India, on media strategy in the digital age. Read more

iProspect launches Intelligent Content in India

iProspect launches Intelligent Content in India

afaqs! news bureau | September 20, 2017

Intelligent Content is a new service offering by the digital agency that links production and performance in India. Read more

Vidooly appoints Preeti Jadhav as Vice President Revenue

Vidooly appoints Preeti Jadhav as Vice President, Revenue

afaqs! news bureau | September 20, 2017

Jadhav will lead strategic growth at Vidooly by identifying key revenue channels and opportunities. She will also be responsible for business development and partnerships. Read more

When Tata Sky attempted a musical online activation

When Tata Sky attempted a 'musical online activation'...

afaqs! news bureau | November 03, 2016

The idea was to promote Tata Sky Music+, a music video destination on TV, launched in partnership with Hungama. A look at the brand's recent digital-led effort titled #MyKindOfMusic. Read more

Deepak Abbot joins Paytm as SVP - Growth Marketing

Deepak Abbot joins Paytm as SVP - Growth Marketing

afaqs! news bureau | November 03, 2016

Abbot had recently quit Times Internet as the head of mobile growth. Read more

Parminder Singh quits Twitter as MD-Southeast Asia India and MENA

Parminder Singh quits Twitter as MD-Southeast Asia, India and MENA

afaqs! news bureau | November 03, 2016

This follows close on the heels of the resignation of Twitter India MD Rishi Jaitly. Read more

Godrej  Boyce appoints Starcom Worldwide Isobar as media partners

Godrej & Boyce appoints Starcom Worldwide, Isobar as media partners

afaqs! news bureau | September 19, 2017

The business moves from incumbent Mindshare. Read more

Viacom18s VOD service VOOT wins Innovation award for content distribution

Viacom18's VOD service, VOOT, wins Innovation award for content distribution

afaqs! news bureau | September 19, 2017

The award ceremony was hosted in Amsterdam on September 17, 2017. Read more

Are you ready for Digipub World

Are you ready for Digipub World?

afaqs! news bureau | September 18, 2017

Digipub World is the first major convention for web publishers in India. The two-day event will take place at Gurugram, this week. Read on for a sneak peek. Read more

Lessons in Leadership from Steve Jobs

Lessons in Leadership from Steve Jobs

afaqs! news bureau | September 18, 2017

Walter Isaacson, biographer and author of the bestseller 'Steve Jobs', discusses the lessons in leadership taught by Steve Jobs during his remarkable career. Read more

We did not make this ad to sell the product Anuraag Khandelwal on his new ad for HR Johnson

"We did not make this ad to sell the product," Anuraag Khandelwal on his new ad for H&R Johnson

Suraj Ramnath | September 15, 2017

We spoke to Khandelwal, ECD and creative head, Soho Square (Mumbai) about the second phase of the Red Ramp Project campaign. Read more

Indias first ad on tampons is here

India's first ad on tampons is here...

Shweta Mulki | September 14, 2017

In its launch films for this segment, feminine hygiene brand Sofy discards euphemism and subtlety, opting for 'real words'. Read more

VML India wins digital mandate for Maricos Parachute Advansed Hair Oil

VML India wins digital mandate for Marico's Parachute Advansed Hair Oil

afaqs! news bureau | September 14, 2017

The mandate includes digital activation for the brands in the Parachute Advansed Hair Oil portfolio. Read more