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Dr. Fixit: Rain check

The waterproofing brand is intelligently using Mumbai's auto rickshaws to convey its message.

The Pidilite Industries-owned waterproofing brand, Dr. Fixit, has come up with an interesting outdoor advertisement during the monsoon, where it has branded auto rickshaw flaps with the message, 'Paani Roke '.

The message is accompanied by the image of Dr Fixit beneath it to strengthen the communication. Madison Outdoor has done the innovation.

Read on...
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Case Studies

 Category: Advertising
Subject: SBI - Rural Advertising Campaign
Source:Vritti i-Media
Description:This Case Study outlines SBI's OOH campaign, Which was done beyond the metros of Maharashtra. The brand positioned itself as a one stop solution for all financial needs of the customers in villages and semi-urban areas of the state.
 Category: Marketing
Subject: Jhakas launch campaign for 9X Jhakaas channel
Source:Vritti i-media
Description:This case study outlines about an OOH campaign covered by Vritti i-Media on behalf of 9X Jhakaas to derive maximum mileage.

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