afaqs!Techafaqs! CampusThe Mobile IndianJobswitchKulzy

OOH news

Flipkart goes big on outdoor

The online portal has taken the outdoor route to promote its helpline and new mobile app.

Online shopping portal Flipkart has launched a campaign across different cities to promote its new helpline and the launch of its mobile app. The brief for the campaign was to create visibility across certain cities.

The first campaign, kick-started in March, focuses on introducing Flipkart's new helpline. It has been launched across Nagpur, Nasik, Aurangabad, Jaipur and Kota. The second campaign for Flipkart's new mobile app, launched on April 1, specifically targets major Indian airports in Mumbai, Delhi, Bengaluru , Chennai, Hyderabad , Pune, Kolkata, Chandigarh, Ahmedabad and Nagpur. Both the campaigns are being executed by Laqshya Media Group.

Read on...
More News
Meet South Africa on OOH
Times OOH offers advertising solutions for Mumbai Metro
Guest Article: Haresh Nayak: Let's go with Plan 'A'
Philips shows the light at the Gateway of India
Global Advertisers wins the largest outdoor site in India
Mahindra Bolero drives to rural areas

Case Studies

 Category: Advertising
Subject: SBI - Rural Advertising Campaign
Source:Vritti i-Media
Description:This Case Study outlines SBI's OOH campaign, Which was done beyond the metros of Maharashtra. The brand positioned itself as a one stop solution for all financial needs of the customers in villages and semi-urban areas of the state.
 Category: Marketing
Subject: Jhakas launch campaign for 9X Jhakaas channel
Source:Vritti i-media
Description:This case study outlines about an OOH campaign covered by Vritti i-Media on behalf of 9X Jhakaas to derive maximum mileage.

Daily NewsLetter

Enter email id to subscribe