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GEC Watch: Zee TV is the biggest gainer of week 33

Viewership improved for Zee TV's fiction shows. Jodha Akbar, Kumkum Bhagya and Qubool Hai become part of 'top 10 shows' list.

Zee TV, the Hindi general entertainment channel from Zee Entertainment Enterprises, is the biggest gainer of week 33 of TAM as it added 38472 GVTs to gross 453012 GVTs in the week.

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Case Studies

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Subject: Celebrate Green Diwali
Source:Celeste XpTech
Description:Inspired from the rising concern for environment, Celeste, a designs, advertising, marketing and Internet consultancy has taken the initiative to spread awareness amongst the social media enthusiasts and people of Chandigarh and vicinity about the benefits of celebrating a green and peaceful Diwali.
 Category: NA
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Source:MindShift Interactive
Description:HomeShop18 celebrated the the milestone of reaching 11 Lakh Fans on the 11th November by launching an offer of 11% at 11:00 AM.

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