The games and sports block on Nick TV, which is telecast between 7 pm and 8 pm on weekends, has achieved an average of 11.4 per cent in terms of channel share - the highest for that slot - for the three-week period beginning from November 7 to 27, 2004.

This figure is for the metro of Mumbai only, but the channel has made a breakthrough in the other metros excluding Chennai by being voted as the second-most preferred kids channel in the 4-14 segment during 7-8 pm for the week of November 21-27, 2004.

Nick GAS is packed with action and energy with international shows such as Global Guts and Legends of the Hidden Temple. Plans are to strengthen this block to capitalise on viewership.

Meanwhile, sister channel MTV is beefing up its humour segment with the launch of three new shows - Heavy Mental , Cy vs.Cy and Bajao*d - next month.

The shows will premiere in the 8.30 pm slot and will be of half-hour duration each.