afaqs!Techafaqs! CampusThe Mobile IndianJobswitchKulzy

View other Media Briefs

'Sandesh' newspaper launches augmented reality app

Media News
National, April 24, 2013

Sandesh has become the first regional newspaper brand in India to bring digital content through its newspaper with the launch of Sandesh Smart Ц an augmented reality app.

Sandesh allows readers to use the augmented reality app Sandesh Smart to gain access to additional multimedia contents like videos, slideshows, social media connect, polls, interactive quizzes and much more by simply scanning the newspaper with their Smartphone.

УWe are proud to be the first regional newspaper to fully integrate Sandesh Smart into our editorial workflow and bringing the print alive on reader's smart phonesФ said Mr.Parthiv Patel Ц Managing Director, Sandesh.

For the development of Sandesh Smart app, Sandesh has partnered with TELiBrahma, a leading mobile advertising solutions company specializing in augmenting real world context with digital engagements.

For further information, please contact:

Sandesh
Aditya Shah
Mobile: +919099059532
Email:aditya.shah@sandesh.com

Have something to share?
Email your press releases at pressrelease@afaqs.com. Read instructions.
Get more coverage! Upload images of press conferences, product launches or consumer activations.

Latest Case Studies

Krrish 3 Digital Campaign

Source: Moes Art
To design a campaign to promote Krrish 3, a sequel to the biggest superhero franchise in India - Koi Mil Gaya and Krrish, across the digital platform in the most effective manner by attaining the highest reach any Bollywood movie has ever achieved, with high level of customer engagement and interaction in the most entertaining manner.

Daily NewsLetter