IBN7 to Launch ‘Sau Baat ki Ek Baat’ with Kishore Ajwani at 9 pm starting today

Media Brief

New Delhi, September 12, 2016

Adding to the IBN7’s already power packed prime time, the channel is launching a new prime time show, Sau Baat ki Ek Baat from the 12th September. The show will make its debut at 9 PM.

Hosted by Kishore Ajwani, Deputy Managing Editor of IBN7, the show will provide an overview of the top news of the day along with a detailed bit by bit breakdown of the top three to four news stories. Here Kishore's analytical style, years of experience and deep understanding of key issues will bring unmatched and useful insights for his viewers.

The USP of the show will be that not only will it closely examine the various facets of the issue at hand, it will attempt to logically lead to a conclusion or a single take away for the viewers. This truly will be a stand out feature for the show. Kishore will also stay focused on explaining to the viewers how issues impact them in their daily lives and not just treat the news at a macro level. Ultimately the show will endeavor to provide a viewing experience that is not only engaging but ensures that the viewers feel informed and empowered post watching the same.

Tune into IBN7 to watch ‘Sau Baat ki Ek Baat’

starting 12th September at 9 PM from Monday to Friday

For further information please contact:

MSL Group

Akansha Dua

Email: akansha.dua@mslgroup.com

MOB: +91 9711688969