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Media Brief
Mumbai, March 09, 2017
The ever-evolving global smartphone brand OPPO, and iconic brand The Times of India together created an epic evening that led to the birth of two new stars in the fashion and entertainment industry. The finale of the OPPO Times Fresh Face 2016was organized with much fanfare at the scenic amphitheater of Bandra Fort, in Mumbai. The two winners have been awarded an OPPO Selfie Expert F1s and an international trip. The event was also live-streamed on the www.timesofindia.com across web, mobile and app.
The OPPO Times Fresh Face has scouted through 11 cities through last nine months and hosted several rounds of auditions in search for the freshest talent across the country. The participants were given a platform to showcase their talent in college level auditions and then in city finals. After being shortlisted through millions of audience votes and gruelling city auditions, the shortlisted finalists were groomed under the able mentorship of celebrity mentors like Alesia Raut and Anjali Raut. They were also trained on photography workshop with ace photographer Dabboo Ratnani and Aditi Arya who coached them for stylish photo-shoots. As a youth oriented brand, OPPO, wants to support all those youngsters who have aspired to make a mark of their own in the field through the Times Fresh Face property.The winners were crowned by the Bollywood Heartthrobs– Varun Dhawan & Alia Bhatt.
The finale was a grand success with the stars gracing the occasion to encourage the younger lot and motivate them to step into the star studded world with confidence. The finalists set the stage on fire with their talent round but the most unique part of this finale was the OPPO Selfie Walk Round. The finalists dazzled the ramp with OPPO phones in hand and showcased the crowd and judges the moments of clicking the ‘perfect selfie’. With OPPO’s brilliant 16 MP front camera and unique beautify function, selfies were indeed perfect and added on to the charisma that the finalists were trying to build on stage!
Commenting on this association, Will Yang, Brand Director of OPPO India, said, “OPPO has always been focusing on the youth. Times Fresh Face was a great platform that we share the same desire to help the youth be innovative, chase for their young dreams and create great memories. Moreover, the Selfie trend has caught onto the nerves of the youth and by building such platforms we are trying to let more youngster experience our innovative technology and create perfect selfies together.”
Sharing his experience on the finale and the association, Rohit Gopakumar, COO, OMS, Times Group, said, “Times Fresh Face in its 9th year has been one of the leading college contact programs from the Times Group. Our City supplements have always believed in offering content and platforms to youngsters and be the sounding board of their opinions and lifestyle. Times Fresh Face is one such pan India event which offers an opportunity for students to showcase their eclectic mix of personality and creative talent, be it Singing or Dancing. It has become an event which hundreds of college kids across India eagerly look forward to each year. Many of our past winners have been first timers on Stage and being a Fresh Face has changed their life in many ways than one. We couldn't have asked for a better partner than OPPO who reflect our brand ethos to bring out the best in Times Fresh Face .”
With Alia and Varun making head turns with their impromptu performance, the finale saw a strong closing performanceby the duo – Vishal Dadlani & Shekhar Ravjiani. The live wire performance left the audience mesmerized.
For further information please contact:
Email: info@timesinternet.in