afaqs!

MY FM celebrates RD BURMAN's birth anniversary

Section :Radio Briefs Category : Media

Media Brief
Mumbai, June 28, 2017

On the 78th birth anniversary of the legendary Bollywood music composer Rahul Dev Burman, MY FM created a list of foot-tapping numbers and called it, Radio Dancing with Burman

RD Burman, this name brings back an era full of romance, pain, anger, despair, heartbreak, masti, flirting and breakthrough DANCING. While every song of Rahul Dev Burman was magical, MY FM played songs on which everyone is bound to shake a leg. The compositions of the late legend which ranged from various genres merged his interest in international music with an Indian sound, to create his own sense of dancing music.

On this momentous occasion, MY FM sequenced such numbers and created a list which is called Radio Dancing with Burman and was played all day on the radio station. MY FM is also ran interesting RD Burman trivia on air and on the social media channels and his fans participated in huge numbers .

Viplove Gupte, Chief Programming Officer at 94.3 MY FM, said, "Burman redefined the music in the 70s, 80s and 90s. Radio Dancing with Burman was our endeavor to provide our listeners with the best experience and celebrate the birth anniversary of a music legend, who is idolized by many. While Burman symbolized every genre of music, romance, pain, agony, MY FM decided to pay its tribute by playing party numbers by the bollywood music maverick."

For further information please contact:

Shivangi Jain
Email: shivangi@crosshairscommunication.com