News Archive

Stories from Category : Advertising

"Here the objective is behaviour change" Sagar Kapoor on new Astral Pipes' campaign

Advertising

Fri, 26 May 2017

The campaign, #EveryWomansRight has been conceptualised by Lowe Lintas.

Toonz Retail appoints Dentsu India as its creative agency

Advertising

Fri, 26 May 2017

The account was won post a multi-agency pitch.

Get a loan through likes on Facebook, thanks to Tata Capital's 'Salaam Loans' campaign

Advertising

Fri, 26 May 2017

The '#LoanKaHaq' ad film has been conceptualised by Leo Burnett and produced by Prodigious.

GSK Consumer Healthcare calls creative pitch for Horlicks

Advertising

Fri, 26 May 2017

JWT India is the incumbent agency on the account.

"We avoided getting into the advertising space and looking artifical": Nitish Sharma on Abbott's new campaign

Advertising

Thu, 25 May 2017

The healthcare company's new ads feature cast and crew members of the campaign's production including director Sharma himself.

Havas Group acquires Sorento

Advertising

Thu, 25 May 2017

The acquisition has resulted in the re-branding of Havas Health & You to Havas Life Sorento.

MTR wages war on morning-meanness in its latest '3-min breakfast' ad campaign

Advertising

Thu, 25 May 2017

The campaign which includes 3 TVCs and one digital film has been crafted by Ogilvy & Mather and The Social Street.

Mayuresh Dubhashi joins GREY group India as executive creative director

Advertising

Thu, 25 May 2017

He was earlier working with Taproot India.

Maggi pushes new flavours in mass media campaign

Advertising

Tue, 23 May 2017

A look at the communication burst that promotes four new flavours - Amritsari Achari, Mumbaiya Chatak, Super Chennai and Bengali Jhaal.

Micromax re-appoints Lowe Lintas to handle its creative mandate

Advertising

Tue, 23 May 2017

Creativeland Asia was earlier manging the account.

Design Cafe assigns digital duties to Langoor

Advertising

Tue, 23 May 2017

The account was won after a multi-agency pitch.

MindShift Interactive bags social and digital mandate of Phoenix Marketcity

Advertising

Tue, 23 May 2017

The account was won following a multi-agency pitch.