News Archive

Stories from Category : Digital

How are OTT players fighting the distribution challenge?

Digital

Wed, 17 Jan 2018

For now, telcos have emerged as one of the most viable distribution partners.

Hotstar's new campaign targeting enthusiasts minds to run till January 22

Digital

Wed, 17 Jan 2018

Bangalore, Hyderabad and Powai are primary targets for Star India's video-on-demand platform.

H-Energy assigns its digital and social media mandate to OleVea

Digital

Tue, 16 Jan 2018

The agency will spread the brand message across digital and social from Mumbai...

... vdonxt asia is back!

Digital

Thu, 11 Jan 2018

The second edition of vdonxt asia, a convention on the business of digital video, will be held on January 18-19, 2018, in Mumbai. Over 45 speakers will take to the stage.

Pizza Hut appoints Ventureland Asia to enhance its performance and online marketing strategy

Digital

Wed, 10 Jan 2018

Creativeland Asia Group's digital communication and content division company, 'Baaash' will be leading the efforts.

Paytm sets up investment and wealth management unit for its users

Digital

Wed, 10 Jan 2018

Paytm Money will be the fourth consumer brand that will deal in money market fund where users would be able to store cash and earn interest.

New Year Offer: Reliance Jio shows telecom price war is far from over

Digital

Wed, 10 Jan 2018

Reliance Jio unleashed another price war by reducing its average tariffs across offers by 10-25 per cent and increasing the data allowance 50 per cent on its packs.

Telecom panel for higher limit on spectrum holding for mobile operators

Digital

Wed, 10 Jan 2018

The move will help telcos, including Reliance Jio, Vodafone, and Idea Cellular.

The Top 10 Most Watched Indian Ads on YouTube in December 2017

Digital

Tue, 09 Jan 2018

Thums Up Charged gets the highest audience engagement.

Dr. Oetker India appoints 21N78E as digital agency

Digital

Fri, 05 Jan 2018

The agency won the account post a multi-agency pitch.

Reliance Jio effect? Smartphone sales growth slows to 14% in 2017

Digital

Fri, 05 Jan 2018

Trends like bundled offers, 4G-LTE feature phones could become mainstream in 2018.

Mobile user base grows to 975.40 million in November, says COAI

Digital

Fri, 05 Jan 2018

According to the Telecom Regulatory Authority of India, Jio had 145.96 million subscribers at the end of October.

Idea Cellular plans to raise Rs 67.5 billion before Vodafone merger

Digital

Fri, 05 Jan 2018

The fund infusion is necessary as it will enable both firms to go ahead with the mega merger, scheduled to close by the middle of this year.