News Archive

Stories from Category : Media

Nat Geo pushes water agenda with four short films

Media Publishing

Fri, 28 Apr 2017

The films, exclusively created for the channel by Imtiaz Ali, Hansal Mehta, Aniruddha Roy Chowdhury, and Madhur Bhandarkar, will premiere on the campaign website and Hotstar today.

From PR executive to business head, Sony YAY: Meet Leena Lele Dutta

Media Publishing

Thu, 27 Apr 2017

We try to get to know the business head of Sony YAY!, the brain-child of SPNI CEO NP Singh.

Sun TV Network to launch comedy channel 'Surya Comedy'

Media Publishing

Thu, 27 Apr 2017

The channel will go live on April 29, 2017.

Goibibo appoints MediaCom as its media agency

Media Planning & Buying

Thu, 27 Apr 2017

The account will be managed and supervised by the agency's Gurgaon office.

GEC Watch: Star Plus, Naagin Season 2 sustains leadership

Media Publishing

Thu, 27 Apr 2017

Sony Pal leads rural market in week 16 of BARC India ratings.

comScore Announces Launch of MMX Multi-Platform, enhances Mobile Metrix in India

Media Planning & Buying

Mon, 24 Apr 2017

The cross-platform measurement body will also upgrade its enumeration source for India to the I-Cube™ universe.

GEC Watch: Star Plus maintains its No.1 position in U+R and Urban markets

Media Publishing

Thu, 20 Apr 2017

Naagin - Season 2 was the most watched show in U+R, Urban and Rural markets.

GroupM's agency Essence sets up Global Analytics Hub in India

Media Planning & Buying

Mon, 17 Apr 2017

Global Analytics Hub will help Essence meet robust demand in analytics and data-driven solutions globally.

As ongoing show takes chilling twist, Star amps up media plan

Media Publishing

Fri, 14 Apr 2017

We spoke to Narayan Sundararaman, general manager, Star Plus about the channel's media plan to promote 'Kya Qusoor Hai Amla Ka'.

Jasmin Sohrabji gets global role with Omnicom Media Group

Media

Thu, 13 Apr 2017

Torie Henderson named CEO of Omnicom Media Group, South East Asia and India.

Obituary: Ramesh Agarwal, Dainik Bhaskar Group

Media Publishing

Wed, 12 Apr 2017

With the demise of Ramesh Agarwal, chairman of Dainik Bhaskar Group, an era in print media has come to an end. An obituary.

BARC India names its digital offering suite 'EKAM'

Media Publishing

Mon, 10 Apr 2017

The EKAM suite of products will include: EKAM Pulse, EKAM Beam, EKAM Stream, EKAM Ad-Scan and EKAM Integra.

Management changes at Disney: Vijay Subramaniam quits, Abhishek Maheshwari to head Disney Media

Media Publishing

Mon, 10 Apr 2017

The network has also elevated Sanjeet Mehta as head of Disney Consumer Products.