News Archive

Stories from Category : Media

Times Network launches second English general news channel - Mirror NOW

Media Publishing

Thu, 23 Mar 2017

The channel will serve the expanding universe of the national English audience which is seeing growth on account of increased awareness of socio-economic issues and rapid digitisation.

GEC Watch: Star Plus maintains its No.1 position in Urban and U+R markets

Media Publishing

Thu, 23 Mar 2017

Naagin Season - 2 went on to become the most watched show in Urban, Rural and U+R markets.

Viacom18 appoints Rahul Chakravarti as Business Head, Colors Bangla and Colors Odia

Media Publishing

Wed, 22 Mar 2017

Chakravarti will report to Ravish Kumar, senior executive vice president - Colors Kannada, Super, Bangla and Odia, Viacom18.

Monk Media Network wins digital duties for LIVitup! and HERBOfit

Media Planning & Buying

Tue, 21 Mar 2017

The agency will be handling the entire digital marketing strategy, social media presence, media buying and production.

FDI cap tweak in print media in the works

Media Publishing

Fri, 17 Mar 2017

This can mean companies like Apple, Zara can sell in India through wholly-owned subsidiaries.

GEC Watch: Star Plus continues to be No.1 channel in Urban and U+R markets

Media Publishing

Fri, 17 Mar 2017

Zee TV's Kumkum Bhagya went on to become the most watched show in U+R markets.

Non-cricket sports sponsorship up by 83.5 per cent in 2016: ESP Report

Media Planning & Buying

Fri, 17 Mar 2017

Cricketers got total of 74 brands whereas non-cricket athletes got 82 brand endorsements.

Lodestar's Nandini Dias on Festival of Media Asia Awards 2017 Jury

Media

Thu, 16 Mar 2017

FOMA 2017 will be held in Singapore on March 22.

Indian Premier League Season 10: Big business, big bucks

Media Publishing

Fri, 10 Mar 2017

Sony Pictures Networks India has sold nearly all its ad inventory, worth Rs. 1,300 crore. 12 sponsors are on board. The tournament will be broadcast between April 5 and May 21.

GEC Watch: Star Plus remains No.1 channel in Urban and U+R markets

Media Publishing

Thu, 09 Mar 2017

Naagin - Season 2 was the most watched show in Urban, Rural and U+R markets.

Lodestar UM bags media mandate for M.P Birla Cement

Media Planning & Buying

Wed, 08 Mar 2017

Previously the account was with Madison Media.

Netflix in deal with Airtel, Vodafone and Videocon d2h to offer OTT services

Media Publishing

Mon, 06 Mar 2017

While Videocon d2h and Airtel will offer Netflix content via the DTH service, the Vodafone deal is for prepaid programmes.

GEC Watch: Star Plus retains leadership in Urban & U+R Markets

Media Publishing

Fri, 03 Mar 2017

Naagin - Season 2 retained its top programme slot in all the markets.