afaqs!

Kenscio Digital continues its dominance in Digital Marketing; Wins DMAi Annual Awards 2016 consecutively for second year

Section :Other Briefs, Category : Digital

Media Brief
New Delhi, February 18, 2016

Kenscio Digital, a strategic digital marketing company, announces its consecutive win in the prestigious DMAi Awards 2016 under the "Marketing Innovation Award" category. It is the 2nd time in a row that they have won the award for its successful Real Time Personalisation campaign executed for Axis Securities delivering effective results.

Kenscio has proven time and again its innovation as far as digital marketing is concerned and of the services offered, email marketing solutions has achieved huge accolades in the past with multiple awards at various platforms including the IAMAI Awards, DMAi Annual Awards and DMA Asia ECHO awards to name a few. Kenscio has successfully used the Real Time Personalisation technology in their email campaigns and has achieved amazing results. However, the company has not limited itself just to email marketing services but has also been successful with its other services like Multichannel Marketing Solutions and Big Data Analytics.

Sandeep Mohapatra, Head, Strategy, Portal, Marketing, Axis Securities said, "When it comes to stock markets, stale information is no information at all. It is therefore critical that live information reaches the customer anytime the customer chooses to open the email. Thanks to our email partner Kenscio for translating this vision into reality. Kenscio helped us make our email content live and real-time thereby helping our customers to take right investment decisions at all times."

According to KG Manjunatha, Chairman and CEO and Founder, Kenscio Digital, "We are elated to have won the prestigious DMAi award yet another year which reiterates our capabilities to adopt a differentiated and customised approach within the growing digital marketing space for our customers and focus on giving the best services to our clients ensuring desired results. Email has nearly 3
times more users than facebook and twitter combined. Email marketing proved effective in 2015 as 53 per cent of marketers found email marketing "effective" or "very effective and will continue to possess market dominance in the years ahead. Now we are focusing on the bigger domains of data driven digital marketing."

For further information, please contact:

Uddipta N. Borah
Email: uddipta@prhub.com
Mob: +91 8447487673