Spriha Neogi joins The Zero Games as National Sales Head for India Region

Company Brief

National, April 24, 2017

Ex-Googler Spriha Neogi has been appointed as the National Head – Sales in The Zero games and will lead Sales functions for the expanding ambitions of The Zero Games in the India Region. Spriha will be taking care of the over all Sales and strategy part of the business and will help the organization scale up its business growth, says the company in a press release.

Commenting on his new role, Spriha says, " My immediate priority shall be streamlining & scaling up the existing Mobile gaming advertising business in India for the organization. I would maximize our reach amongst advertisers & build more strategic tie-ups with agencies and advertisers in India and will focus on doing annual deals with the agencies and clients to establish a long term and sustainable business model.

Spriha has had his successes in various organizations, she has worked with some of the best organizations in the digital world and to name a few would be Google, Sociomantic, Affinity. She is a seasoned Sales and Marketing Professional with more than 10 years of experience in the Digital advertising space.

Welcoming Spriha to leadership team, Ankit Paul, Co-founder, The Zero Games, says, "Spriha has a rich & diversified experience in Digital Advertising space across various verticals like Display, Mobile ,Ad Technology & Digital Research & measurement. Her diversified work experience and digital media understanding makes her an important resource for The Zero Games in this rapidly changing digital market scenario. Spriha’s association with The Zero Games shall be perfect with respect to our expansion plans in terms of Sales Reach & introduction of new products for the advertisers in the India Region”.

The Zero Games is less than a year old company, has introduced its own native, moment and video advertising platform - PLAKC. The platform aims to cater to the exponentially flourishing digital advertising industry. The Zero Games, which has been positioned as a channel between game developers/content ecosystem and the marketers, has also established its gaming studio. The platform continually is adding more features and what also makes it attractive for a marketer/advertiser is to be able to dynamically change advertising creative on the fly, have a dashboard to see the campaign's performance, which make this native advertising programmatic too on any format of the advertising inside the games.

For further information please contact:

The Zero Games

Spriha Neogi

Email: spriha@plakc.com

MOB: +91-8850385923