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  • Gift-wrapped Cadbury-style

    Cadbury's entry into the luxury gifting space, with Glow, is a sweetly timed move.

  • A Surprise Toast from Opera Coast

    The company reached out to creative professionals who use iPhones or a iPads, with a unique initiative called the #OperaCoastSurprise, to introduce the browser.

People

Chax quits FCB Ulka after six years

Chax quits FCB Ulka after six years

K S Chakravarthy was national creative director for the agency, which he joined in July 2008.

Minakshi Achan and Mahesh Chauhan part ways.

Minakshi Achan and Mahesh Chauhan part ways.

The duo had co-launched Salt Brand Solutions back in 2011. Now, Achan has opted out

Case Studies

Brand Storytelling with Instagram

Source: Happy Marketer Pvt Ltd
Description:The art of brand storytelling is not about showcasing your greatness or emphasizing on how amazing you are, its about depicting the connection that the brand intends to make with the customer. .

Marketing In The Connected Age

Source: We Are Social Singapore
Description:The presentation explains the new 3Ps of marketing and vision statements for the future of marketing in a connected age..

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