Online Video News

The Top 10 Most Watched Indian Ads on YouTube in April 2018

The Top 10 Most Watched Indian Ads on YouTube in April 2018

Digital

Subrat Kar | May 02, 2018

Hero Passion gets the highest audience engagement. Read more

Our originals wont be free I believe Indians will pay for quality content

"Our originals won't be free; I believe Indians will pay for quality content..."

Digital

| March 28, 2018

Says Archana Anand of Zee5 when we spoke to her about her OTT platform's upcoming titles - 90 of them. Read more

Can Amazon Prime Video make OTT a viable home for reality singing

Can Amazon Prime Video make OTT a viable home for reality singing?

Digital

| March 26, 2018

A made-for-TV format, reality singing is Prime Video's latest bet. The platform is spending over a Crore per episode of 'The Remix'. Read more

Creativeland Pictures The Legend of Jagannath debuts on Netflix

Creativeland Pictures' 'The Legend of Jagannath' debuts on Netflix

Digital

Sunit Roy | February 07, 2018

The documentary is produced by the entertainment division of the Creativeland Asia Group. Read more

Amazons marketing effort for Breathe is at par with Bigg Boss KBC

Amazon's marketing effort for 'Breathe' is at par with Bigg Boss, KBC

Marketing

| January 31, 2018

Amazon Prime Video mounts its latest show like a big budget movie or premium TV show. Read more

YuppTV partners with Aastha Groups TV Channels

YuppTV partners with Aastha Group's TV Channels

Media

Sankalp Dikshit | January 18, 2018

The spiritual and cultural brand will be utilising YuppTV's White-Labelled video platform to be present across digital platforms. Read more

Hotstars new campaign targeting tech minds to run till January 22

Hotstar's new campaign targeting tech minds to run till January 22

Digital

Anirban Roy Choudhury | January 17, 2018

Bangalore, Hyderabad and Powai are primary targets for Star India's video-on-demand platform. Read more

How are OTT players fighting the distribution challenge

How are OTT players fighting the distribution challenge?

Digital

| January 17, 2018

For now, telcos have emerged as one of the most viable distribution partners. Read more

The Top 10 Most Watched Indian Ads on YouTube in December 2017

The Top 10 Most Watched Indian Ads on YouTube in December 2017

Digital

Subrat Kar | January 09, 2018

Thums Up Charged gets the highest audience engagement. Read more

The Indian OTT industry has taken the audience for a ride Vikram Bhatt

"The Indian OTT industry has taken the audience for a ride": Vikram Bhatt

Digital

| January 05, 2018

The filmmaker is set to enter the OTT space with the launch of his app 'VB on the Web' later this month. A chat. Read more