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Online Video News

Vidooly appoints Preeti Jadhav as Vice President, Revenue

Vidooly appoints Preeti Jadhav as Vice President, Revenue

Digital

Suraj Ramnath | September 20, 2017

Jadhav will lead strategic growth at Vidooly by identifying key revenue channels and opportunities. She will also be responsible for business development and partnerships. Read more

Viacom18s VOD service VOOT wins Innovation award for content distribution

Viacom18's VOD service, VOOT, wins Innovation award for content distribution

Digital

Anirban Roy Choudhury | September 19, 2017

The award ceremony was hosted in Amsterdam on September 17, 2017. Read more

Rediffusion - YR bags Hoichois creative mandate

Rediffusion - Y&R bags Hoichoi's creative mandate

Advertising

Sunit Roy | September 06, 2017

The agency will create Hoichoi's - an OTT platform of SVF - visual identity and its advertising campaigns. Read more

Vir Das Tanmay Bhatt Sunidhi Chauhan to star in Amazon Prime videos new reality shows

Vir Das, Tanmay Bhatt, Sunidhi Chauhan to star in Amazon Prime video's new reality shows

Digital

Anirban Roy Choudhury | August 23, 2017

The new lineup of 'unscripted originals' includes three reality shows. Read on for details. Read more

Hotstars Game of Thrones promos Torrents Morghulis create buzz

Hotstar's Game of Thrones promos, 'Torrents Morghulis', create buzz

Advertising

| July 26, 2017

We spoke to Sidharth Shakdher, head of acquisition and brand development, Hotstar, about the campaign that attempts to bring Game of Thrones fans onto the VOD platform. Read more

We aspire to be the Zee Star or Viacom18 of digital Gurpreet Singh One Digital

"We aspire to be the Zee, Star or Viacom18 of digital:" Gurpreet Singh, One Digital

Digital

| July 21, 2017

We spoke to Gurpreet Singh, COO and co-founder, One Digital Entertainment, and got to know his company a little better. Read more

Amazon Primes Inside EDGE rakes in the buzz will subscribers follow

Amazon Prime's Inside EDGE rakes in the buzz; will subscribers follow?

Digital

| July 14, 2017

With a front-page TOI ad and a whopping Rs.20 crore production budget, Inside EDGE is Amazon Prime's first Hindi original web-series. "We did not treat it as a web-series," the writer of the show tells afaqs!. Read more

We have a warship Culture Machines Sameer and Venkat

"We have a warship": Culture Machine's Sameer and Venkat

Digital

| July 12, 2017

Culture Machine's founders Sameer Pitalwalla and Venkat Prasad on how they built a new-age media network. Read more

Competition is everywhere Nachiket Pantvaidya ALTBalaji

"Competition is everywhere": Nachiket Pantvaidya, ALTBalaji

Digital

| July 11, 2017

An interview with Nachiket Pantvaidya, CEO, ALTBalaji on targeting viewers who fall between Naagin and Narcos. Read more

Hotstars creative producer Sidharth Jain moves on

Hotstar's creative producer Sidharth Jain moves on

Digital

Anirban Roy Choudhury | July 06, 2017

He was in-charge of content at Hotstar since October 2015. Read more

Arr233 ropes in Jaideep Singh as Director

Arré ropes in Jaideep Singh as Director

Digital

Suraj Ramnath | April 12, 2017

Singh will be part of the management team and will help guide the platform's monetisation drive/strategy, launch Arré's music vertical and contribute his experience towards expanding other content verticals as well. Read more

Behind the rosy PR stories survival is really tough for everybody Archana Anand Zee Digital

"Behind the rosy PR stories, survival is really tough for everybody": Archana Anand, Zee Digital

Digital

| April 04, 2017

That's what Archana Anand, head of digital-India, Z5 business and Zee Digital, says about online video business in India. Read more

FIR against TVFs Arunabh Kumar filed

FIR against TVF's Arunabh Kumar filed

Digital

Ashwini Gangal | March 30, 2017

The investigation is underway. Read more

Attentive reach is the new currency for advertisers- YouTube

'Attentive reach' is the new currency for advertisers- YouTube

Digital

| March 27, 2017

At its annual Brandcast, the platform addresses, among other things, digital's 'foundational problem' when it comes to viewability. Read more