Ashee Sharma Wed, 29 Mar 2017
...says Kari Krishnamurthy, VP, brand and PR strategy, Truecaller, during an interview about Truecaller 8, the latest version of the app.
Ashee Sharma Thu, 16 Mar 2017
A look at an instagram-heavy marketing effort by Tata Motors and Jack In The Box.
Ashee Sharma Wed, 08 Mar 2017
A look at our pick of the lot.
Ashee Sharma Thu, 02 Mar 2017
The online campaign comprises of three videos. A quick look at two.
Ashee Sharma Thu, 23 Feb 2017
As citizens and netizens discuss the recently launched Bharat QR Code, we spoke to Lulu Raghavan of Landor about how her team created the right logo for it.
Ashee Sharma Tue, 21 Feb 2017
UCWeb, the Alibaba Group Company, will focus on tapping the potential of user-generated content through UC News.
Ashee Sharma Wed, 15 Feb 2017
Here's what Tanishq, CloseUp, MTV, CaratLane and Nestlé Alpino did.
Ashee Sharma Mon, 13 Feb 2017
An interview with Krishan Kumar Chutani, executive director - consumer care business, Dabur India.
Ashee Sharma Thu, 09 Feb 2017
After McDonald's, Airtel and Tapzo, now Domino's promotes its mobile app. We spoke to S. Murugan Narayanaswamy, senior vice-president - marketing, Domino's Pizza India, about the overcrowded Indian smartphone screen.
Ashee Sharma Thu, 26 Jan 2017
Bajaj Avenger and Vodafone released ad films; Craftsvilla created a culture-rich digital poster.
Ashee Sharma Fri, 20 Jan 2017
The show will be broadcast on Aastha Channel soon.