News Archive

Stories by : afaqs! news bureau

GSK Consumer Healthcare calls creative pitch for Horlicks

Advertising

afaqs! news bureau Fri, 26 May 2017

JWT India is the incumbent agency on the account.

Get a loan through likes on Facebook, thanks to Tata Capital's 'Salaam Loans' campaign

Advertising

afaqs! news bureau Fri, 26 May 2017

The '#LoanKaHaq' ad film has been conceptualised by Leo Burnett and produced by Prodigious.

Zara's secret to success

Fashion & Lifestyle

afaqs! news bureau Fri, 26 May 2017

Behind Zara's fast-selling items lies a secret - two actually. One is big data and the second, an agile supply chain.

MTR wages war on morning-meanness in its latest '3-min breakfast' ad campaign

Advertising

afaqs! news bureau Thu, 25 May 2017

The campaign which includes 3 TVCs and one digital film has been crafted by Ogilvy & Mather and The Social Street.

Havas Group acquires Sorento

Advertising

afaqs! news bureau Thu, 25 May 2017

The acquisition has resulted in the re-branding of Havas Health & You to Havas Life Sorento.

Sweden is on Airbnb

Marketing

afaqs! news bureau Thu, 25 May 2017

For globe trotters, this could be the dream destination - an entire country that is listed on Airbnb.

IMAX India appoints KRDS to handle its social media duties

Digital

afaqs! news bureau Thu, 25 May 2017

KRDS specialises in designing social media strategies, integrating application / microsite development, community building and management.

Flipkart and Rivigo feature in Interbrand Global's Breakthrough Brands

Marketing

afaqs! news bureau Thu, 25 May 2017

The report honours emerging brands that are the next generation of world-changing brands.

The resurrection of the Washington Post

Media Publishing

afaqs! news bureau Wed, 24 May 2017

Ever since Amazon founder Jeff Bezos bought it in 2013, the Washington Post has revived itself quietly both editorially and financially.