Here's the latest TVC for Google's HWGO initiative
From The Mobile Indian
Mumbai Cricket Association welcomes Sachin Tendulkar at glittering event
Oreo, positioned as a 'catalyst of connections', has created a new slice-of-life campaign featuring actor Ranbir Kapoor. In markets like Tamil Nadu and Kerala, the same set of ads will feature Tamil star Karthik Sivakumar.
On Day 1 of Healthcare Brand Summit, supported by OPPI and Brands of Desire with DDB Remedy as the knowledge partner, speakers alluded to social media and how pharma companies have to invest in relevant branding and effectively utilise technology.
More structural changes at the agency are in the pipeline.
The agency has roped in Sudhakaran as planning head, South. He has more than two decades of experience.
Gaurav Srivastav, founder, In Film Placement Evaluation Matrix, has written a piece for afaqs! for a better and easier understanding of what goes behind in-film placement deals.
The touch points in Sachin's life that makes his last waltz at the Wankhede a memorable one.