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Hindustan Times to go for a design makeover

By , agencyfaqs! | In Media Publishing | April 29, 2005
The significant changes include change in the Masthead and overall design, inclusion of more pictures and a slightly reduced font size


Come May 1, Hindustan Times' Delhi edition will have a completely new look. While none of the HT executives were available for comments, industry sources informed that Hindustan Times will now have a new-look masthead for its Delhi edition. & #BANNER1 & #

Other significant changes include overall design in each of the pages, inclusion of more pictures. Sources said, the newspaper's pages will now be more photo-driven with big pictures to support the content.

Hindustan Times has hired renowned designer Michael Keegan for redesigning the newspaper. Keegan is a well-known design consultant, who has been responsible for the redesigning of Washington Post in 1998. Bipul Guha, art director of Hindustan Times, has also made a major contribution in the redesigning of the Delhi-based daily.

Hindustan Times will be officially announcing the redesigning at an event in the Capital on April 29.

As per media reports, the company recently signed a memorandum of understanding with Virgin Radio (Asia) Ltd for its FM radio venture.

The publication is also ready to inaugurate a new press in Greater Noida on May 1. This indicates that HT's Delhi office is a hotbed of activity these days.

Meanwhile, the industry is eagerly looking forward to the daily's Mumbai launch, expected some time in August.

For the record, Hindustan Times is owned by HT Media, which is a K K Birla group company. 2005 agencyfaqs!

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