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MPG South undergoes senior level management changes

By , agencyfaqs! | In Media Planning & Buying | February 08, 2007
Hindustan Times' Ganesh Shenoy has joined MPG as vice-president, south operations, where he takes over from Ruby Bana. She has been elevated as chief intelligence officer, MPG India and South-east Asia


MPG's South & #BANNER1 & # Indian operations have witnessed some senior level management changes. The media agency has roped in Ganesh Shenoy as vice-president of its southern operations. In his new role, he will take charge of the Chennai and Bangalore branches. Shenoy moves in from 'Hindustan Times', where he was deputy general manager, south.

Shenoy takes over from MPG's chief strategy officer and acting head of south operations, Ruby Bana. She has been assigned a new role in the organisation as chief intelligence officer, MPG, India and South-east Asia.

Shenoy joins MPG with 16 years experience on all the three sides of the media triangle. His previous jobs have been at agencies such as Contract, Ogilvy & Mather and Lowe. He has also worked as media manager with BPL, apart from his stint at 'HT'. During a stint in Dubai, he was with Fortune Promoseven as head, media services.

While with agencies, the clients he has handled include Peugeot, General Motors, Dubai Waterfront, Infosys, Sun Microsystems, Intel, IBM, Dell, Titan, Tanishq, Bru, Liril, Rexona and Lifebuoy.

Anita Nayyar, CEO, MPG, comments, "South India has been one of MPG's fastest growing regions. In the last one year we have added clients worth Rs 30 crore in media billings."

"With Shenoy's appointment, our team not only reinforces our commitment to existing and new clients, but also ensures that the momentum is maintained," she says.

Shenoy ends on a hopeful note, "The southern region has a vast advertising base that is growing rapidly. This should translate to great media business for us as well."

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