Ajatshatru Media Services plans to launch a defence and political magazine by March this year. Titled The Ceasefire, the magazine will have two versions, English and Hindi, by the same name.
While the English version of the magazine will focus on national news related to defence and politics, the Hindi edition will focus on regional defence and political news coverage.
The magazine will be on the lines of Outlook and India Today. Tentatively priced in the range of Rs 10-15, the magazine will have a print run of 20,000 for each version.
"The magazine will focus mainly on defence, with a slight focus on political news affecting defence as well."
The fortnightly, on an average, will have about 60 pages in every issue. Pradeep Mathur will be the group editor, whereas Nitin Srivastava will take over as the editor in chief. PP Singh, the defence journalist, has been appointed as the managing editor.
The magazine will follow a traditional distribution channel and will be available on newsstands.
The group also plans to launch two satellite channels, out of which one will be a news and current affairs channel. It also plans to launch an English newspaper of national reach.
Ajatshatru media Solutions is a part of Media Guru Solutions, a specialist media consultancy company based out of Delhi. The company provides specialised business and advisory solutions for media and entertainment requirements. From sector entry assessments, pre-market evaluations and technical planning and technology selection, to consumer studies, content planning and HR support are some of the services offered by the group.First Published : February 17, 2010