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Zee regains second spot after a dip of two weeks

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing | July 12, 2012
Colors has gone down to the No. 3 position with a drop in the ratings of its flagship show, Jhalakk Dikhlaja, from 2.3 TVR (in Week 26) to 1.8 TVRs in the current week (Week 27). The channel has lost GRPs from 233 points to 225 points in the current week, as per TAM data provided by a TAM software subscriber.

Star Plus

Zee TV

Colors

Sony

Star Plus continues to rule the roost with a margin of 60 GRPs, as compared to its closest competitor. It tops the flock with 298 GRPs, up from 265 GRPs in the week ending June, 30. The channel has seen an increase in the viewership of its top three fiction properties.

Zee has climbed back to No. 2 position after two weeks, on the back of its flagship weekend property, DID L'il Masters and its new non-fiction horror show, Fear Files. Meanwhile, the channel has garnered 238 GRPs, up from 211 GRPs.

Viacom18's Colors has gone down to No. 3 position with a drop in the ratings of its flagship show, Jhalakk Dikhlaja, from 2.3 TVR (in Week 26) to 1.8 TVRs in the current week (Week 27). The channel has lost its GRPs from 233 points to 225 points in the current week.

MSM's general entertainment channels, Sony and SAB stand back-to-back in the top Hindi GECs list. Sony has acquired fourth position with a rise in its GRPs to 207 points from 194 points during the previous week. Sony is riding on the back of its flagship thriller properties, Crime Patrol and CID.

Meanwhile, SAB stands at No. 5 with 125 GRPs, up from last week's 120 GRPs. Life OK and Sahara One stand at 103 GRPs (101 GRPs in the previous week) and 31 GRPs (42 GRPs in the previous week) respectively.

Star's Diya aur Baati Hum stands at No. 1 position in the top 10 list of programmes of Hindi GECs. Its ratings have gone up from 4.9 to 5.3 TVRs. The second slot is shared by DID L'il Masters' Saturday episode (Zee) and Balika Vadhu (Colors) with 3.9 TVRs.

At the same time, Crime Patrol (Sony), Fear Files' Saturday episode (Zee) and Ek Hazaaron Mein Meri Behna Hai (Star Plus) have shared the third position with 3.7 TVRs. It may be noted that Fear Files was launched in the previous week with a launch TVR of 3.8.

Next in the queue is DID L'il Master's Sunday episode with 3.6 TVRs. Star's Iss Pyaar Ko Kya Naam Doon stands next in the line, with 3.4 TVRs.

The last three positions in the top 10 list are occupied by CID (Sony), Fear Files' Sunday episode and Yeh Rishta Kya Kehlata Hai (Star Plus) with 3.3 TVRs.

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