Draftfcb Ulka has taken on board K Naresh Kumar as vice-president, planning for its Delhi operations. Kumar was working as an independent brand, marketing and business strategy consultant for the past six years.
Kumar says, "Draftfcb Ulka has an amazing reputation as a strategic brand-building partner to clients. The quality and testimony of its client relationships, and its senior management personnel is ample proof of that. Joining Draftfcb Ulka is like coming home, and I look forward to a long and fulfilling innings here."
An alumnus of Birla Institute of Technology (BIT), Mesra and an MBA in Advertising and Communications Management from Narsee Monjee Institute of Management Studies (NMIMS), Kumar began his career as senior researcher, qualitative at TNS Mode in 1999. After one year, he moved to Momentum Strategy (Bengaluru) Consultants as senior strategist and continued there for more than five years.
In 2006, Kumar started working as an independent brand, marketing and business strategy consultant with Avalon Consulting (Delhi) and Law & Kenneth (Delhi).