iProspectCommunicate 2, a search and digital consulting agency under the Aegis Group network, has roped in Sayan Banerjee as vice-president, business development, key client relationships, digital consulting for BFSI and other core verticals.
Commenting on the appointment, Vivek Bhargava, managing director, iProspectCommunicate 2, says, "We intend to drive our leadership in digital consulting with this appointment. Sayan comes in with rich client end experience and as such is best suited to understand marketing rationale from a client perspective and provide digital solutions to such marketing opportunities."
Banerjee says, "I am looking forward to this opportunity as it will help me drive digital success stories across a diverse set of clients and target audiences."
An alumnus of IIM Calcutta, Banerjee comes in with more than 11 years of experience across digital marketing, strategic planning and product management in banking, media and IT. Earlier, he has also worked with HSBC India, BCCL and News Corp India.First Published : September 26, 2012