GEC Watch: Sab TV is 13 points away from Sony

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | April 02, 2013
All GECs have gained numbers, except Sony and Life OK.

Nach Baliye

Tarak Mehta Ka Ooltah Chashmah


Star Plus

Zee TV


While continuing to rule the roost of the Hindi general entertainment channels, Star Plus has added 18 extra points in Week 12 to clock 291 GRPs, up from last week's 273 GRPs. Channel's non-fiction property, Nach Baliye culminated in week 12 with a grand finale episode. Overall, six of the shows are in the most watched list.

At No 2, Zee TV too continued to grow in the latest week. It garnered 207 GRPs, increasing from 202 points that the channel clocked last week. The channel could register two of its shows in the top ranking list in Week 12.

Viacom 18's Colors at No 3, added five points to marginally grow from 187 GRPs to 192 GRPs in the current week. Four of the channels' fiction shows could register in the top list.

Folding its fort at No 4, MSM's Sony is the only channel to lose GRPs in the Hindi GEC flock. The channel's numbers have come down from 163 GRPs to 155 GRPs, thereby closing in on its sibling channel, SAB TV.

The family comedy entertainment channel from MSM stable, Sab TV has broken the tie (last week Life OK and Sab TV tied with 135 GRPs) with Life OK by adding seven points to gain 142 GRPs in the current week. Thus, the two sibling GECs (Sab and Sony) are mere 13 points away from each other.

While none of Sony's shows could get into the top rankers' list, Sab's flagship show Taarak Mehta Ka Ooltaah Chashmah continues to be present in the most watched shows' list.

Life OK has however decreased its numbers from 135 GRPs to 128 GRPs in the current week.

As for the most watched shows of the week, Star Plus' Diya Aur Baati Hum continues to be on the top with 5.9 TVRs, followed by the grand finale episode of the flagship non-fiction property of the channel (Star Plus), Nach Baliye with 4.1 TVRs.

On the third spot, Taarak Mehta.. stood with 4 TVRs, followed by Pyaar Ka Dard Hai and Yeh Rishta Kya Kehlata Hai (both Star Plus' properties), which shared the fourth position with 3.8 TVRs each.

Meanwhile, Colors' flagship fiction property, Balika Vadhu has acquired fifth position with 3.7 TVRs, close to which stood the channel's another property, Madhubala at No 6 with 3.6 TVRs.

At No 7, Star Plus' Saathiya Saath Nibhana garnered 3.4 TVRs. The eighth position was grabbed by Zee TV's Qubool Hai, Star Plus' Veera and Colors' Sasural Simar Ka; all of these shows clocked 3.3 TVRs each.

At No 9, Zee TV's nine month old fiction property, Sapne Suhane Ladakpan Ke with 3.1 TVRs. Last in the list was Uttaran with 3 TVRs.

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