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Nokia fever gripping consumers again: The Mobile Indian survey

Nokia almost vanished from the Top Searched Handset List in the past few months but now consumers seem to be getting attracted to the brand.

Nokia, which has been in trouble waters for quite some time now, seems to learning the art of swimming once again. This was revealed by a survey of The Mobile Indian in which the online preferences of over one million people who visited the website (www.themobileindian.com) in September were analysed.

The Mobile Indian

As per the Handset Hotlist survey, among the Top 25 searched phones, four were from Nokia. If we look at the last five Handset Hotlists, Nokia had managed to get three, one, two, two and two slots, in the reverse order.

Also, if we analyse the consumer's searching behaviour towards pixel resolution of rear camera, we found festive season seems to have kicked in as out of the Top 25 handsets that made it to the list, 12 had 8 megapixel or more resolution.

Commenting on the trend, a spokesperson for The Mobile Indian says, "According to the data available with The Mobile Indian, last year too, in October, consumers searched for phones that have better camera resolution, as 16 of the top 25 listed in October 2012 had 5 or more megapixel resolution. At that time, 5 MP was not a bad number."

As per the Handset Hotlist survey, consecutively for the second month, Micromax Canvas 4 is the most searched handset.

Out of the 25 most searched handsets, six each were from Samsung and Micromax, two each from Spice and Xolo, and one each from Karbonn, Gionee, HTC and iBall.

The Relative Score indicates the popularity of each handset vis-à-vis the leader. This month, consumer interest position No. 3 onwards was not quite stark, and was quite close and for some slots it was almost the same.

Top 25 Handset Hotlist for October 2013
Rank SepLast AugChangeModelRelative ScorePrice (in Rs.)OSCamera (in MP)
100Micromax Canvas 410016,900Android v4.2.113
253Sony Xperia M7511,800Android v4.14
3nanewSamsung Galaxy S4 Zoom7226,850Android v4.2.216
43-1Xolo A500S356,170Android v4.25
5nanewMicromax Canvas Doodle 2 A2403317,450Android, v4.2.112
62-4Samsung Galaxy Core3012,650Android v4.15
7nanewNokia Lumia 9252926,990Windows Phone 88
8nanewMicromax Canvas Fun A76287,599Android v4.25
914-5Samsung Galaxy Young278,299Android v4.13
10nanewXolo Q1000S2615,600Android v4.213
11nanewSamsung Galaxy Note 32540,000Android v4.313
127-5Samsung Galaxy S Duos259,250Android v4.05
13nanewMicromax Bolt A67245,275Android v4.0.32
14173Micromax A110Q Canvas 2 Plus2412,400Android v4.2.18
1511-4Micromax Canvas Doodle A111249,350Android v4.1.28
16nanewiBall Andi 5h Quadro2410,500Android v4.212
176-11Nokia Asha 501234,350Asha OS3.2
1813-5Nokia Lumia 520228,350Windows Phone 85
19nanewNokia Lumia 6252114,490Windows Phone 85
20nanewSpice Mobiles Stellar Glamour Mi 436215,750Android v4.2.25
21nanewHTC One Dual Sim2145,000Android v4.1.24
2218-4Samsung Galaxy Win (Quattro)2014,800Android v4.1.25
2310-13Karbonn Titanium S5189,500Android v4.110
24nanewSony Xperia Z11837,400Android v4.2.220.7
25nanewGionee Elife E51717,790Android v4.28

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