Draftfcb Ulka Group appoints Bambi Diventry as head, new business

Draftfcb Ulka Group has appointed Bambi Diventry as head, new business initiatives.

In her new role, Diventry will head the business development efforts of Draftfcb Ulka. "It's a special feeling to be entrusted with this critical role at Draftfcb Ulka. I am extremely excited and look forward to this challenge," she says in a press note.

Nitin Karkare, COO, Draftfcb Ulka, says, "New business is a key growth driver for us. We are happy to have Bambi in this role. I am sure she will bring a lot to the table with her experience and enthusiasm."

She started her career with Grey Worldwide in March 2000 as account executive. Later in July 2001, she moved to Ogilvy as senior account executive and worked with the agency for around two years before moving to TD&A DDB as account manager in 2003.

In 2006 she joined Equity Advertising as group account manager; after a stint that lasted nine months, she consulted with HSBC Global Asset Management. In 2007, she joined Contract Advertising as an account director and worked there for around two years before she joined Interface Communications in June 2009.

In her career that spans 15 years, she has worked on brands like Siemens Home Appliances, ITC Foods and Tips & Toes, Orange, Castrol, Dell computers and Friesland Food. For the past five years she has been working with Interface Communications' blue-chip clients including Mahindra Automotive, Nivea, Mahindra Truck & Bus, Jyothy Laboratories Limited and Blue Star Air Conditioners.

She holds a management degree from Chetana Institute of Management.