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Chatter around India Vs Pak beat India Vs SA by 30%: MEC Study

#IndvsSA garnered only 0.2 million mentions as compared to #IndvsPak which got 0.3 million mentions.

As per MEC's latest report on the ICC World Cup 2015 chatter, the conversation around India Vs South Africa match was 30 per cent lower than that around the India Vs Pakistan match.

Chatter around India Vs Pak beat India Vs SA by 30%: MEC Study
The report also revealed that India vs SA garnered only 0.2 million mentions, as compared to India vs Pakistan which got 0.3 million mentions. #cwc15 garnered 0.1 million mentions for both matches.

Shikhar Dhawan, the Man of the Match in the India-South Africa game was the most talked about during India-SA match, but received almost half as many mentions as compared to Virat Kohli who was the Man of the Match during the India-Pakistan match.

Nike's #bleedblue continued to be the most talked about brand mention, but received only 40 per cent mentions compared to that during India-Pakistan match. #Maukamauka of Star Sports has gained talk value during India-SA, with its new TVC's mentions being almost similar to #bleedblue.

Please note: The chatter has been extracted using listening tools. The numbers may not be comparable to other reports, as it will depend on which markets the analysis is done for. MEC report has just taken the India market into consideration and the analysis is only for the match day.

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