General entertainment channel Zindagi is set to launch four shows in the coming week. These shows, like other Zindagi presentations, are of Pakistani origin. Two of the shows are scheduled for evening slots, while two others for prime time.
Scheduled for prime time, 'Deewana Kisse Banayegi Ye Ladki' will premiere tomorrow. It is a story of a vain young girl Shaista who strives to make her dreams come true. In the process, she takes advantages of those who are attracted to her because of her youth and beauty, while pushing away those who truly love her. The show will star veteran Pakistani actors like Naumaan Ijaz, Mikaal Zulfikar, Adnan Siddiqui and Neelam Muneer.
'Gulon Mein Rang' and 'Badalte Rishtey' too will go on air this week. While 'Gulon Main Rang' is a story of two lovers and their fate, the storyline of 'Badalte Rishtey' revolves around a father of four young girls, and tries to explore human psychology and other emotions.
Zindagi, a channel from the umbrella of Zee Entertainment Enterprises (ZEEL), was launched in 2014. It has since aired a variety of Pakistani programmes, and gained popularity through shows like 'Zindagi Gulzar Hai', 'Humsafar' and others.