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The top 5 ads on Youtube

By afaqs! news bureau , afaqs!, New Delhi | In Digital | June 08, 2015
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As part of its 10th anniversary celebrations, YouTube launched a contest asking viewers to vote for the best among the 20 shortlisted ads from the last 10 years. And the top 5 are.

Ten years is a long time, full of achievements as well as setbacks encountered towards making those accomplishments a reality. To commemorate the same, YouTube, the video sharing website from Google Inc. launched a contest on May 18 asking viewers to pick and choose the best ads out of the shortlisted ones from the past decade. The contest ended on May 28 and the results were announced on June 3 on https://www.10yearsofyoutubeads.com/.

Working with the Webby Awards, YouTube used data from its top Leaderboard ads during the past 10 years to select the finalists. None of these ads are from India but importantly, they have all been viewed and talked about as much in India as elsewhere across the world.

YouTube

The top spot in the list has been bagged by Kobe Vs Messi: The Selfie Shootout. The video pitting two of the world's biggest sports superstars against each other in a game of selfie-shooting one-upmanship, skyrocketed to 25 million views in the first three days! Volkswagen came second with its 'The Force' commercial, which delighted viewers with a little boy dressed as Darth Vader. It attracted over 8 million views before anyone saw it on TV. P&G's Always #LikeAGirl claimed the third place - the video challenged and shattered negative perceptions of what it means to do something 'like a girl'.

In fourth place was Volvo Trucks' The Epic Split feat. Van Damme took live truck testing to an epic new level. The last ad that stood out among the winners was Dove Real Beauty Sketches. 'You're more beautiful than you think', a social experiment showed women that when it comes to their beauty, sometimes they can be their own worst critics.

See the ads below:

Kobe Vs Messi: Turkish Airlines

The Force: Volkswagen

Always: #LikeAGirl

Volvo Trucks: The Epic Split Feat

Dove Real Beauty Sketches

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