MindShift Interactive, a digital marketing company has won the social media mandate for FCUK India (French Connection United Kingdom). FCUK is an international fashion and lifestyle brand that markets apparel across the globe. It has a strong market presence not only in UK, but also around the world. FCUK targets those in the 18-35 age group, including children, men and women, in more than 50 countries across the world.
Says Zafar Rais, CEO, MindShift Interactive, "With a blend of our experience with fashion, retail and e-commerce brands, we envision taking FCUK to the next level this year, procuring creative representations to connect with audiences, online and offline."