Media Partners Asia (MPA) has released a report on 'Future Value Creation in TV and Broadband', which highlights that despite delays in DAS implementation, digitalisation progress is on track. Cable, meanwhile, shifts focus from expansion to monetisation on video, broadband and higher network control.
Eventually, subscription OTT services will take off as bandwidth costs become more affordable and compelling exclusive content is made available for online audiences. Nonetheless, revenue monetisation will require more scalability, as online video revenues are projected to account for not more than 10 per cent of total video industry revenues over the next decade.
View the full report below: