GEC Watch: Star Plus regains top spot in BARC's week 35

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing
Last updated : September 11, 2015
Viacom 18's Colors, which was the most watched channel in week 34, slips to second position.

BARC Data: Top GECs of Week 35: August 29 to September 04, 2015 - HSM: NCCS All: Individuals: BARC India base - C&S 1Lac+

As per BARC data, Star Plus was the No.1 GEC of week 35 with 355269 GVTs (last week: 359509 GVTs). At No. 2 was Viacom 18's Colors with 354956 GVTs. It was at the top position last week; it got 360494 GVTs. Colors was followed by Zee TV and Life Ok with 251608 and 195705 GVTs (last week: 264237 and 224264 GVTs) respectively. Sony SAB stood fifth with 187473 GVTs (last week: 186090 GVTs)

A look at the shows: According to BARC, Zee TV's 'Kumkum Bhagya' was the most watched show in the genre; it got 6922 TVTs. At No.2 and 3 were two shows aired on Colors, namely, 'Meri Aashiqui Tumse Hi' and 'Sasural Simar Ka' with 5742 and 5557 TVTs respectively. Star Plus's 'Saath Nibhaana Saathiya' followed with 5552 TVTs. At No.5 was Colors' 'Swaragini' with 5513 TVTs.

Kumkum Bhagya​

TAM Data: Top Hindi GECs of Week 36 - August 30 to September 05, 2015 - HSM without LC1, C&S 4+

As per TAM data, Star Plus topped in week 36; the channel got 218 GRPs. Colors stood second with 210 GRPs, followed by Zee TV and Sony SAB with 158 and 131 GRPs respectively. Life OK finished fifth (108 GRPs), followed by Sony Entertainment Television at 102 GRPs. Sony was followed by &TV (58 GRPs), Z Anmol (32 GRPs), Star Utsav (29 GRPs) and Rishtey with 26 GRPs.

A look at the shows: According to TAM, Zee TV's 'Kumkum Bhagya' was the most watched show in the genre; it got 4.09 TVR, up from 3.8 last week. It was followed by Colors' 'Meri Aashiqui Tumse Hi', 'Swaragini' and 'Chakravartin Ashoka Samrat' with 3.75, 3.57 and 3.29 TVR respectively. Star Plus' 'Yeh Hai Mohabbatein' stood fifth with 3.25 TVR. It was followed by Colors' 'Udaan' with 3.09 TVR.

Colors' 'Comedy Nights Bachaao', which premiered on September 05, made it to the list of TAM's top 10 channels. It stood seventh with 3.09 TVR.
At No.8 was Sony SAB's 'Taarak Mehta ka Ooltah Chashma' with 3.04 TVR. It was followed by Star Plus' 'Yeh Rishta Kya Kehlata hai' and 'Diya Aur Baati Hum', which got 2.98 and 2.94 TVR respectively.

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First Published : September 11, 2015


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