Reliance Broadcast Network's Hindi general entertainment channel, Big Magic, and the group's radio network, 92.7 Big FM, are set to launch an integrated show titled 'Fakebook with Kavita'. The satire-based show features television actor Kavita Kaushik.
A statement says that the show, which will be aired on television and radio - a first in the industry - is a 'fresh take' on the 'hypocrisy in Indian society', and focusses on topical issues with a pinch of humour.
The official statement says, "In line with the programming strategy, the content will be sarcastic, irreverent, relatable and cutting edge." Kaushik, a regular on comedy shows, will be seen playing characters based on various situations.
About the show, Kaushik says, "I am glad to be associated with this unique show. Audiences will see me discussing real life issues and topical situations with lots of humour. Looking at the scenario today, I genuinely believe that a show of this nature is much needed, and this is the perfect time to launch it."
Going forward the network plans to launch most of its shows in an integrated manner. Another new offering in the pipeline is 'Comedy Ka Rocket', which is also a sketch format,.This one will have spoofs, song parodies, mimicry, candid content, stand-up acts, dances and fun interactions with celebrities.With the festive season approaching, the first few episodes of 'Comedy Ka Rocket' ill air on Fridays, starting with specials on Dussehra (23rd October), Indian weddings (30th October) and Diwali (6th November) on BIG Magic at 9 pm, and every Sunday at 12 pm on 92.7 BIG FM.