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Times Network joins hands with Autocar India for new auto show

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | December 14, 2015
The review-based programme The Autocar Show will now air on ET NOW and Times NOW.

Times Network has tied up with the automobile magazine Autocar India to launch its new show The Autocar Show. Viewers will now get to watch car reviews by experts of the Autocar Show on news channels ET NOW and Times NOW, from December 11, 2015 onwards.

An official statement says, "Autocar India is widely quoted by the media across the globe for its detailed views. In addition to providing car reviews in the most insightful manner, the magazine gives its readers unmatched access to the automobile industry news. With the likes of Hormazd Sorabjee, editor, Autocar India, who has three decades of experience, and Narain Karthikeyan, India's first F1 racer set to grace television screens, viewers can be assured of the most engrossing and informative ride of their lives with every episode of Autocar India."

The statement adds, "The show will review the latest Skoda Superb before any other Indian media and have feature activities that have never been carried out before such as driving the Lamborghini Hurracan to Khardung la Pass, the highest motorable road in the world. In addition to such feats, the show will keep viewers informed about the automobile market scenario."

Arnab Goswami

Speaking on the partnership, Arnab Goswami, president, news, and editor-in-chief, Times Now and ET Now, says, "We are delighted to have tied up with India's most respected experts in the automobile circuit to launch The Autocar Show. I am sure that Hormazd and his team will make the show a one-stop destination that caters to the needs of everyone interested in automobiles. The Autocar Show, which will air on ET NOW and Times NOW, will add to the world class quality, variety and relevance of our programming bouquet."

Hormazd Sorabjee, editor, Autocar India, says. "We are thrilled to have tied up with Times Network which will give a huge boost to the popularity of The Autocar Show. It's not just the fact that both ET Now and Times Now are undisputed leaders in their genres, but it's the high energy and passion of Times Network that motivates us to go that extra mile to deliver cutting edge content."

The Autocar Show will air on ET NOW on Fridays starting December 11, 2015, at 10:30 pm, with repeats on Saturday at 11:30 am and 3:30 pm, and Sundays at 10:00 am and 2:00 pm. The show will also be telecast on Times Now on Saturdays at 6:30 pm, and on Sundays, at 9:30 am.

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