GEC Watch: Colors grabs top spot in Week 7

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | February 26, 2016
Star Plus is at No.2; Zee Anmol is top FTA.

BARC Data: Top Hindi 10 GECs of Week 7-February 13- 19, 2016-HSM: NCCS All: Individuals: BARC India base - All India (U+R). (Impressions in 000s.)

Colors has taken over Star Plus in Week 7 of BARC's viewership data to get back into the top position.


It grabbed the lead position in the Hindi GEC genre with 716604 impressions ('000s) followed by Star Plus, which declined in ratings and bagged the second place with 692564 impressions ('000s).

Zee TV comes in third with a decline in ratings at 666691 impressions ('000s). Last week, it had 686349 impressions. Zee Anmol is at fourth position with 656412 impressions ('000s) as against 669828 impressions in Week 6.

Life OK is up one spot from last week's sixth position, with 465871 impressions ('000s), followed by Star Utsav at No.6 with 446217 impressions ('000s).

Coming in at seventh and eighth spots were Sony Pal with 433875 impressions ('000s) and Rishtey with 371925 impressions ('000s), respectively. SAB TV was at the ninth spot with 355146 impressions ('000s), followed by Sony Entertainment Television in the 10th spot with 336447 impressions('000s).

Top 5 shows in Hindi GECs

As per select data (HSM: NCCS All: Prime Time (1800 - 2330 hrs): Individuals: BARC India base - All India (U+R) (Impressions in 000s)

Colors' Naagin, for the seventh consecutive week, is the most-viewed show with an average impression of 20284 (last week 20680). DD National's 3rd T20 (India vs Sri Lanka) is in second place with 16321 (Impressions in 000s). Zee TV's Kumkum Bhagya is at No.3, with 15721 Impressions (last week 14261). Zee Anmol's Jodha Akbar is at No.4 with 12911 impressions (last week 13447), while Star Plus' Saath Nibhaana Saathiya, at fifth place, saw 12443 impressions.

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