Havas Media Group India has won the integrated media mandate of Brick Eagle Group, a financial services platform for affordable housing. The agency's Mumbai office will work on the account. The expected size of the business is over Rs 20 crore, claims the agency.
Anita Nayyar, chief operating officer, Havas Media Group, India and South Asia, adds, "We are happy to add another innovative client to our kitty. The Brick Eagle team is poised to make a huge mark on the Indian business landscape as well as positively impact citizens' lives. This is very much in line with our Meaningful Brands philosophy. This is a great win for Havas Media and further strengthens our Mumbai operations."
Mohit Joshi, managing director, Havas Media Group, India, states, "Our twin philosophy of 'Digital at the Core' and 'Meaningful Connections Planning' has always impressed the client. This further consolidates our position in the entrepreneurial ecosystem. Affordable housing is the need of the hour and we look forward to partner with Brick Eagle to make a positive difference in people's lives."