FCB Ulka Advertising has announced the appointment of Saad Khan as vice-president, strategic planning. Khan brings with him more than 17 years of industry experience in brand building and has previously been associated with advertising agencies like Leo Burnett, Lowe Lintas, Dentsu Marcomm, and Euro RSCG. In 2011, he founded the strategic consulting firm Marketing Unplugged, along with Suman Srivastava, who is currently vice-chairman, strategic planning, FCB Ulka Group.
Speaking on his new role, Khan adds, "I'm excited to be back in the business of advertising after consulting and it's like returning to your alma mater. There is a lot of energy and fervour at FCB Ulka which is infectious. The agency culture driven by Rohit Ohri and (Suman) Srivastava will propel me to do work which is distinctive and brave, and will help client businesses stand out and grow."
Khan started his career as a management trainee at Leo Burnett. In the past, he has worked on brands like Coca-Cola, Wills Lifestyle, Honda, Jack Daniel's, Voltas, Max New York Life, Volvo, and RB's (formerly Reckitt Benckiser).
FCB Ulka Advertising is the flagship agency of the FCB Ulka Group, a marketing communications company in India. Besides three mainline creative agency brands and a media agency brand, the FCB Ulka Group has an array of specialised divisions such as Digital, Direct/CRM, Healthcare, Brand Consulting, Analytics, Activation, and Public Relations. It is a part of FCB Worldwide, a more than 140-year-old agency network that claims to have a presence in more than 100 countries, and deals with over 1,000 brands. FCB Worldwide employs over 8,000 people, and is owned by the Interpublic Group of Companies (IPG).First Published : April 13, 2016