The agency, along with five other digital agencies, will provide solutions to marketers through LinkedIn.
The online professional network LinkedIn has appointed DigitasLBi India as part of its panel of Certified Custom Apps Partners for the APAC region.
Apart from DigitasLBi India, there are other digital agencies such as Brand Networks, 22feet, Vertic, POSSIBLE, and Ensemble, which are a part of this app in the APAC region. The partners work with LinkedIn and create unique brand experiences that engage customers and prospects to help marketers connect with their target audiences by building custom apps, campaigns, and innovative social solutions that leverage LinkedIn's data and APIs (Application Programme Interface).
Commenting on the partnership, Amaresh Godbole, managing director - India, DigitasLBi, says in a press release, "LinkedIn has tremendous potential for highly targetted RoI-driven engagement solutions given their unique view of professionals around the world. It's an honour to be a partner and an exciting opportunity to provide highly strategic joint solutions with LinkedIn to clients targetting professionals of all demographics".
Siddhyesh Narkar, head of technology, DigitasLBi India, adds, "LinkedIn is meticulous about process, security, and coding standards while selecting API development partners and being selected is a testament to the capabilities of our development and technology delivery team. We look forward to create some truly innovative data-driven solutions."