20watts, a communications agency launched last year, has roped in advertising veteran Madan Mohan as a consultant, who will offer strategic and business inputs for the agency's existing and new clients.
Madan has worked in the past with agencies such as Lintas, Publicis, McCann Erickson, and Rediffusion-Y&R.
Expressing his views on the announcement, Cyril D'Abreo, founding partner, 20watts shares, "We are thrilled to have (Madan) Mohan on board. He is truly an advertising veteran, and he will bring a huge amount of experience and wisdom to the 20watts team. Watch out for great things from us!"
Madan has, during his career, partnered with a diverse set of clientele such as HUL, L'Oréal India, P&G, Tata Motors, RIL, Raymond, BPL Mobile, AT&T, Airtel, Coca-Cola, SET Max, Standard Chartered Bank, Fidelity, Hutchison Telecom, Sanofi, Nivea, Gitanjali, Future Group, Apple, and Colgate-Palmolive.