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Digital

Round Up: Digital Account Movements

A look at some of the key digital account movements of the week.

Digital Account Movements: A Quick Glance

Dentsu Webchutney has won the digital mandate for Rentomojo - a rental platform for furniture, home appliances, and bikes. The agency's Bengaluru team will manage social media, digital content, video, and acquisition programmes for the brand.

Hungama Digital Services (HDS) - part of WPP Group - has bagged the digital mandate for Tata Steel Corporate. The account was won following a multi-agency pitch.

Round Up: Digital Account Movements

JK Tyre Motorsport, the arm of JK Tyre dedicated to motorsports and racing in India, signed The Links India as their digital agency. The account will be managed by the agency's Delhi office. The Links India is already the digital partner for JK Tyre Corporate.

Following a multi-agency pitch, Italian fabric brand Cadini awarded its digital mandate to Utopian Media. The agency will handle the brand's digital creative and media duties, and also manage its social media presence.

Gozoop has bagged the digital mandate for Regal Shoes. The agency will manage the rebranding efforts of Regal Shoes across all digital and new media platforms.

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