Sign up for afaqs! Newsletters
ICC assigns media mandate to Maxus for its Champions Trophy and Women’s World Cup 2017
The event will take place in the months of June and July.
Maxus has won the media mandate in India for International Cricket Council (ICC) Champions Trophy and ICC Women’s World Cup 2017.
The Champions Trophy will be played from June 1 to 18, followed by the ICC Women’s World Cup from June 24 to July 23. Both these tournaments will be played in the United Kingdom.
Speaking on the win, Kartik Sharma, managing director, Maxus says in a press note, "It's amazing to be associated with ICC again for the ICC Champions Trophy and ICC Women’s World Cup. We are grateful to continue this association with ICC over these years. Sports has been an important vertical for us and we are looking forward to adding the Maxus touch to the world of sports media".
Maxus has previously handled ICC campaigns in India including the ICC Cricket World Cup 2015, ICC World Twenty20 2014, ICC Champions Trophy 2013, ICC World Twenty20 2012 and ICC Cricket World Cup 2011.