Clio Awards 2017 has announced the winners of gold, silver and bronze metals. McCann Worldgroup India went on to win a total of seven awards. The agency picked up two gold, two silver and two bronze medals, as well as the Grand Clio.
McCann Worldgroup India won three gold medals for the Immunity Charm campaign under the Direct (Other category) and Innovation (Product Innovation category). The same campaign also won a silver medal in the Events/ Experiential category.
The second silver medal presented to the agency was awarded for the World For All campaign under the Print Technique medium, Art Direction category. The World For All campaign went on to win two bronze medals as well - the first was under the Out-of-Home medium, Poster category and the second under the Print Technique medium, Photography category.
The Grand Clio was pulled in by the agency's 'Immunity Charm' campaign for Afghanistan Minsitry of Public Health (Product Design category).
Commenting on the win, Prasoon Joshi, Chairman of McCann Worldgroup Asia Pacific and CEO and Chief Creative Officer of McCann Worldgroup India, says, "Winning at a festival like Clio is always special for McCann India; I am proud of the entire team who contributed to the award winning work."
The Clio Awards is an annual awards programme that recognises innovation and creative excellence in advertising, design and communication.