India's biggest convention on the business of digital video is back in its second edition. The name's vdonxt asia. The two-day event is slated to take place on January 18-19, 2018, at Mumbai's Westin (Goregaon). The format includes - conference, exhibition and awards.
Positioned as an event for and about those who live by the promise of digital video, vdonxt asia promises to deliver several stimulating discussions around the subject. What are the monetisation strategies that publishers can look to? In the context of digital video, what are the issues faced by content creators, producers and advertisers? How have marketers' expectations of brand integration changed over the past year? In fact, do young marketers prefer working with agencies, production houses or independent creative talent? Will Indians really get around to paying for content? What are the kind of innovations possible in this space, be it in terms of content, technology or business? Can new entrants survive - and stand out - in a massive over-supply of digital video? What's Facebook's take on all of this? Or Google's, for that matter... And oh, where does BARC stand on the matter of measurement in the digital world? These are just some of the subjects that our speakers will discuss on stage.
The speaker lineup includes names like Ekta Kapoor (Balaji Telefilms), Ajit Mohan (Hotstar), Bhuvan Bam (YouTuber), Chaitanya Chunduri (Google), Gaurav Gandhi (Voot), Jessica Mayberry (Video Volunteers), Kartikeya Bhandari (Flipkart), Partho Dasgupta (BARC India), Roshan Abbas (Kommune), Satya Raghavan (YouTube), Saurabh Doshi (Facebook), Shashi Sinha (IPG Mediabrands India), Siddharth Banerjee (Vodafone), Srivats TS (Swiggy), Gaurav Gandhi (Voot), and Uma Talreja (Raymond), among several others. In all, over 45 speakers will take to the stage. For the full list, visit: http://www.vdonxt.com/speakers.html
Event partners include: Adobe (Presenting Partner); Times Now (Platinum Partner); YouTube and Akamai Technologies (Gold Partners); Viu, Facebook and Vidooly (Silver Partners); Voot, VidTent and 24 Frames Digital (Bronze Partners); Advertising Agencies Association of India (AAAI), International Advertising Association (IAA - India Chapter), The Advertising Club and Content Asia (Community Partners).
For more details, visit: http://www.vdonxt.com