Global bicycle giant Hero Cycles has appointed Rohit Gothi as its chief executive officer (CEO). Gothi joins Hero Cycles after a four-year stint at Hindustan Coca-Cola Beverages (the largest bottling partner of the Coca-Cola company in India) where he was working as executive director, market operations.
Gothi will be responsible for spearheading the planning, development and execution of the company's long-term strategy.
Commenting on Gothi's appointment, Pankaj M Munjal, CMD, HMC Group, says in a company statement, "We are delighted to have Rohit (Gothi) join our team... With the objective of accelerating our growth, we plan to expand our verticals internationally and aggressively promote our upcoming product line and new age range of bikes. At this juncture in our journey, Rohit's leadership would be instrumental in guiding the organisation towards consolidating the domestic market while marking a global presence internationally. We are confident that the appointment will take the organisation to new heights."
Gothi has 25 years of experience. He began his career with Shalimar Paints, and has successfully held key positions in large conglomerates such as Marico, Lornamed and Bharti Airtel.
Speaking about his new role, Gothi says, "I am excited about my new role in a category which holds immense promise and potential. The energy at Hero led by Mr Munjal is absolutely exhilarating and it feels fantastic to be a part of 7,000 plus strong team of committed lively individuals. My endeavour would be to drive Mr Munjal's vision to redefine cycling, innovate and integrate advance technologies and provide a world-class product experience to consumers."