GrabOnRent appoints Media Moments as integrated marketing agency

In a recent announcement, marketing consultation agency Media Moments, has won the integrated marketing and PR mandate for GrabOnRent, on-demand product rental marketplace. The win was following a multi-agency pitch. The agency will work on the branding, positioning, social media, digital and PR. Media Moments is tasked with conceptualising the integrated marketing strategy for GrabOnRent and strategic execution in online and offline space.

Shubham Jain, CEO and co-founder, GrabOnRent, says in a press release, “Product rentals is an emerging space and it certainly requires attention from the audiences in this noisy marketing environment. With Media Moments' prowess in strategy and content, we believe that this association shall help us to express GrabOnRent's philosophy in an effective manner.”

On winning the account, Sandeep Sreekumar, managing director, Media Moments, says in a press release, “It’s great to work with an exciting start-up and a young team in a very interesting category. Media Moments has been very fortunate to engage with a lot of successful starts in India during their formative years such as Myntra, Zivame, Zipdial, Housejoy and Fueladream. Our 360-degree communication approach helps the brand to reach out to the right target audience to impact their business.”